The Great Eastern

Creation of a visual identity for Glasgow’s most unique music venue.

Creating a standout music venue in a city as populated with as many as Glasgow is no mean feat, so when we were asked to deliver the visual identity for the newest and most unique music venue in the city we knew it had to have real impact. Taking cues from the day to day usage, we created a playful yet considered identity that uses architectural elements from the building and references to the contrasting usage from day to night.

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  The Great Eastern A New Era